How to Set Up a Sales Funnel for your Handmade Business
This post may contain affiliate links, which means I’ll receive a commission if you purchase through my link, at no extra cost to you. Please read the full disclosure here. In the past couple weeks there have been two products appear in my Facebook feed that have piqued my interest. One, I instantly purchased after visiting their…
100+ Crafts to Make & Sell from Home
Making and selling crafts isn’t as simple as looking up an idea, learning how to make it and setting up a website or displaying it at a craft show to sell. You must find a unique angle for your crafts if you want to stand out and sell more. There isn’t a craft that doesn’t…
Where to Market & Sell your Handmade Products
Many Etsy sellers have dealt with issues over the past few years as the rules and algorithms change. You’ll find many forums with Etsy sellers sharing how their shop traffic and sales are drastically down. Many stating sales dropped by 80% after an Etsy update and are wondering what to do now. Several…
How to Use Add-Ons to Sell More Handmade
It was 8 am in the morning and my husband and I were headed out to our cabin for the weekend. We hadn’t eaten breakfast yet but decided we’d make eggs and hashbrowns once we got to our cabin. But first…we needed coffee. 2 caffeinated drinks were what we agreed on…
How to Make Less but Sell More at your Next Craft Show
Running a handmade business can become exhausting. Because you must make each product you sell, you really are earning all your money, as opposed to making money. What’s the difference? Let’s look at that and why I think the concept may be helpful to your handmade business being more profitable. TO…
How to Prepare for a Busy Holiday Craft Show Season
Holiday craft show season is going to be in full swing sooner than you know it, so now is the time to prepare. If you’ve participated in events before, you know the amount of work that goes into them. They require you to start thinking about, planning and preparing months in advance. I can’t…
5 Photography Basics you Must Know to Take Gorgeous Bag Photos
This week we have a guest post from the handmade bag expert, Javeriya Sid from Sew Some Stuff and Road to Online Bagpreneur. She has amazing advice on her websites and is sharing some awesome tips for photographing your handmade bags today. But the tips also apply to any type of product photography so be…
How to Sell Handmade on Facebook (without selling)
This week’s article is written by Jackie Muscat, who is a Facebook coach and kid’s mural artist. I’m so excited for her to share her expertise on a subject we could all use a little help in 😉 Learn more about Jackie and her free Facebook group at the end of this article. Let’s get…
Product Descriptions that Sell: 3 Answers you Must Know
Welcome to part 2 of the Product Descriptions that Sell series! In the first part, I explained the 2 main reasons people buy. If your products and their descriptions don’t appeal to at least one of those two reasons, you’re going to have a hard time making sales. Head over and read that…
Product Descriptions that Sell: The 2 Reasons People Buy
Welcome to the Product Descriptions that Sell series! Please sign up for my newsletter if you would like instant access to the free printable worksheets that go with these articles and include a fill in the blank template you can use: Why a series? Well, product descriptions tend to be overlooked by many makers….
5 Steps to Plan your Week and Organize your Handmade Business
I’ve been a business owner for over a decade now and know the most frustrating days are usually when you feel like you’re going in circles and getting nowhere. You don’t have a plan. You second-guess what you should be working on, get distracted and jump from one thing to another without much direction….
Marketing Mistakes most Handmade Businesses Make
Marketing is essential to small business success but many business owners make these common mistakes. It’s easy to push marketing to the side, figuring the important aspects are to make product and sell it. But the number one question I see on message boards is; why aren’t my sales higher? That’s where marketing comes…
3 Common Mistakes when Selling Handmade Online
When it comes to selling handmade online, It doesn’t matter which marketplace you sign up for, which platform you use to build your website or which social media site you post to, you cannot rely on traffic just rolling in. I really do wish it worked that way though, for your sake and mine….
What to Sell at Craft Shows to Make Money
I’m sure you’re already aware of what to sell at craft shows under the main categories. Typically they are: Accessories Bath & Body Clothing Food Home Decor But you can’t just apply to a craft show with your “accessories” or “bath & body products”. For your application to stand out to organizers and…
How to Know if your Handmade Product will Sell
You design your handmade products, build up tons of stock, set up at a craft show and wonder if your products will sell. The hard part is; you’ll never know 100% what people will and won’t buy until you put it out there. But….you can increase your chances of creating a handmade…
What to Work on in Slow Times of a Handmade Business
It’s not uncommon, and so easy, to feel a little down and stuck after December. You’re tired from the holidays, have the back-from-vacation blues and are returning to your handmade business after one of your busiest months, filled with sales and craft fairs, and into a slow time full of crickets and empty inboxes. …
How to Make a Best-Selling Handmade Product
If you’re struggling to make sales in your
small handmade business, one of my first suggestions is to take a look at your
products. When you have a great product, people brag about it for you, write
good reviews, become repeat customers and if they own a shop, they carry it in
their store. Having a great product also helps take pressure off when it comes
to marketing and selling.
How to Display Jewelry at a Craft Show
Craft Show Display Tricks to Stand Out is one of my more popular craft show display-related articles with over 20,000 people reading it each month (and growing). Through that article, I’ve received many emails and comments from craft show vendors asking for ideas on how they can create an impactful display for their products….
50 Ways to Market your Handmade Business without Saying a Word
Many handmade business owners don’t like to market. They don’t spend enough time marketing, aren’t sure what else to do besides post to Facebook, post to Instagram, pay for an ad, etc. And maybe aren’t even sure what exactly marketing is. I feel ya! Marketing, advertising, branding, social media strategies…there’s a lot to learn…
How Other Craft Fair Vendors can Increase Your Sales
I often looked at other craft show vendors as my competitors. They could potentially take sales away from me. But there’s another perspective you can have that may help you increase your sales at a craft show. Think about how you can work with your fellow vendors to promote each other’s products. Cross-promote with another craft…