To make more sales, you need to attract more shoppers. And to attract more shoppers to your business, you need to stand out. And to stand out, you must be doing something unique. Easier said than done. Taking your business idea and putting a spin on it that intrigues consumers takes work. But it’s worth…
Each year I create a list of products that are trending that a handmade business may make and sell on Etsy or at craft shows. You can check out 2025’s trend list here. I created it a little differently this year by focusing on which products are not only trending up in online searches, but…
If you want a fun, eye-catching prop for Valentine’s Day, this project is simple and cheap. You may use this in a craft show display or as a prop for your online photos. Choose any colors or phrases you like; you can even create red cinnamon hearts if that fits your brand/product colors better. Materials…
This article shares products that are not only popular on Etsy (indicating an interest from consumers who like to shop handmade online or at craft shows), but also, products that are seeing an increase in demand on Etsy as we head into 2025. Each year, I adjust my method to make the list more useful/valuable…
If you’re considering starting a craft business, you’re obviously a creative person. This means, you probably have LOTS of product ideas. But for many reasons, choosing the right idea and staying focused is important. Why you need one clear idea for your craft business You’re starting a small business, and the more products you…
Choosing the right business name usually takes a lot of effort. And once you find one you love, you must be sure it’s not infringing on another business’s name. A good business name should: Be beneficial to your business Appeal to your ideal customer Be easy to spell, pronounce and remember Help describe your business…
If a craft show shopper stops at your table, they’re telling you they have an interest in your products. You’ll never get every shopper to stop at your table, and that’s perfectly fine. As beautiful as a vendor’s products might look, if they’re selling kid’s tutus or bibs, I’m not going to stop because I…
When running a craft business, there are several options for selling your goods. This article takes a look at 8 general ways to make sales, as well as how to choose the right one(s) for your business. Direct & Indirect Sales Channels A sales channel is any platform you use to sell your handmade goods….
Crates are a great item to add height and display space to your craft show display. Not only that, they also double as bins to transport your products to and from a craft show. Here are a few tips and ideas when working with crates in a craft show booth or on a craft show…
I believe in using ethical sales tactics. Tricking or pressuring people into a purchase they might later regret isn’t a good way to grow a business. However, you are running a business and for a business to stay in business, it must sell its products or services. So these are some of the techniques that…