Product – check, amazing display – check, business cards – check! You’re all set to attract, obtain and keep customers at a craft sale right? Weeeeellll…there’s another important aspect many people forget that should become part of your craft show checklist. We know selling your product is your first choice. And if they don’t buy…
When you’re a vendor at a craft show, there are a few people you want to consider; the organizer, the shopper, and your fellow vendors. Chances are, you’ll bump into the same vendors if you sell at several craft shows. This article outlines a few unspoken rules vendors will expect you to follow. 1)…
Our original article on Craft Show etiquette continues to be one of our most popular articles. So we thought we would expand on it and break it down a bit more to give you a really good look at what each category of craft show participator looks for from you. Here are our other etiquette articles: Craft Show…
Swag bags are a good way for events to offer shoppers a perk. They also give businesses that contribute an item a marketing opportunity. Unfortunately, they’re often filled with items shoppers won’t use, don’t necessarily want, and may end up tossing. As a craft show vendor, swag bag items should give you a return on…
Lowering the prices of your handmade products, just to make more sales, tends to do more harm than good (here’s why). But what should you do if you’ve properly calculated your prices (here’s how to do that), and your items are overpriced and not selling? Below are 10 things you may try to help lower…
After writing and posting 10 Reasons to NOT to Lower the Prices of your Handmade Goods, I came across a comment on social media that made me think; an article explaining why craft show and Etsy shoppers shouldn’t make remarks about a vendor’s prices being higher than they would like. The people who don’t value handmade…
How you price your products can make all the difference in whether your business is going to be successful or not. I’ll assume you’ve priced your products properly to cover your hours, costs, markup and profits (if not, follow this pricing guide: The Right Way to Price a Handmade Product (Step-by-Step Formula)). But if you’re…
If you walk into any retailer at the mall, you’ll find that almost all of them follow similar techniques for catching a shopper’s eye, drawing them in, and selling to them. These tried and true strategies can boost your sales at craft shows. Retail best practice #1: Window Displays Retailers use the windows of…
Craft shows require a lot of work to prepare for and you may have spent weeks perfecting your setup on your dining room table. But before you settle on your display, consider if you’re looking at it from the wrong perspective. The Wrong Perspective While working on your craft show setup, you likely stand…
Before you apply to craft shows, it’s important to realize that not all events are worth applying to. Several factors go into producing a good craft show, so just because an organizer lacks an element below doesn’t mean the show won’t be great. However, if several areas are waving a red flag, it may be…