There’s an image on Pinterest that catches my eye every time I see it. I’ve probably seen it close to a hundred times. It’s a picture of a craft show table displaying greeting cards. The photo only captures a corner of the table, but you can tell it’s a clean, cohesive display. Today…
Each year I write about the craft trends to help you brainstorm new product ideas for selling on Etsy or at craft shows. >> UPDATE: You can find 2022’s trend list here. I use a variety of tools to collect data on what people are searching for and/or buying online. I also research…
If you’re considering selling your handmade items through retailers, you may be considering consignment shops and wondering what a fair consignment percentage is. This article will cover what’s considered “fair”, why a percentage is fair, and answer some common consignment questions. What Percentage Do Consignment Shops Take? Consignment shops typically take a 40% commission,…
There’s so much we want people to know and understand about our businesses. But sharing all the information at once makes it overwhelming for potential customers. So how do you determine what to include when it comes to marketing material such as business cards? Which information is important to share and where? What’s going…
National Mom and Pop Business Owners Day is celebrated on March 29th. The holiday was founded by Rick and Margie Segal, as a way to honour their parents who started a hat shop in 1939 and grew it into a multi-million dollar clothing shop It’s important to have a day to recognize small businesses, but…
Disclaimer: I’m not a lawyer by profession and nothing in this article should be construed as legal advice. Although I strive to provide accurate general information, the information presented here is not a substitute for any kind of professional advice or free from errors, and you should not rely solely on this information. Always consult a…
Pricing handmade items is a subject that puts panic into many handmade business owners. They’ve heard their prices are too low, go looking for a pricing formula, plug their numbers in, and then freak out when they realize what their prices should be. What you should be pricing your products at depends on so many…
If you’re thinking about starting a craft business, you may be wondering what type of disadvantages come along with selling handmade products. This article will give you an idea of the pros and cons of handmade products. The main disadvantages of selling handmade products are that you have much higher production costs than similar products…
Once you have your craft business up and running and have worked out your pricing, you may start looking at different sales channels to sell your product through and wondering what the difference is between selling handmade on consignment versus selling handmade wholesale. This article will explain the pros and cons of each and when…
SEO is one of the most overlooked strategies among online sellers. Put the time and effort into Etsy SEO and it can drastically increase how many shoppers see your listings. You’re not guaranteed sales, even if you implement the best Etsy SEO tactics, but SEO will put eyes on your listings (your photos,…