Whether you have a website, Etsy shop, or a shop on another online marketplace, you need to direct traffic to it to generate sales. One of the best ways to generate long-term traffic and valuable traffic is to start a blog and write content that is of interest to your target market. …
One can build a successful business selling quilts, however, it does require some strategy. In this article, I’ll share some best business practices that can be applied to a handmade quilt business to increase the chances of it succeeding. It will require work outside of designing and creating quits, but that work with be worth…
Many handmade businesses sell their products wholesale, but should a quilt business consider selling wholesale? This article will explain the difference between wholesale and retail pricing, why you need both if you’re selling your quilts through retailers, and why you may not want to sell handmade quilts wholesale. WHAT IS…
If you’re planning to sell the quilts you make (successfully), you must price them properly. Everyone has their way of pricing quilts and if you’re following a formula that works for you, keep using it. This quilting price formula is customizable to your business so you can change the profit and markup numbers based on…
Thanks for clicking! By opening my email and clicking the link (or seeing my pin on Pinterest and clicking the link), you’ve done more than most people are willing to do for their business. You’re willing to invest the time to determine how you can improve it. For that, I’m offering…
If you’ve created holiday-themed products, you have limited time to sell them. Which means you must work hard to market them. This article focuses on marketing channels and marketing methods…NOT sales channels. You can create listings on Etsy, add new products to your website, sell at a craft show, etc. But those are your sales…
Obviously, 2020 has been a year unlike the rest. So, as business owners, we should be preparing for the 2020 Holidays a little different this year. Call it a new trend, a shift in consumerism, or a new way of life, these are ways typical holiday traditions may be changing this holiday season…
To have a successful business, there are basic best practices that every business must have in place, as well as, basic mistakes that should be avoided. These are the most common mistakes I see handmade business owners make and why they can harm sales… HANDMADE BUSINESS MISTAKE #1 – BEING TOO…
Have you felt it? A slow economy? A dip in traffic? Fewer sales coming through your website? If you have, you’re not alone. When the economy takes a nosedive, people alter their spending habits and businesses feel it. But that doesn’t mean your handmade business is doomed. As with anything in life, you…
Imagine choosing a gift for someone you love. It’s fairly easy to find something they’ll appreciate because you know intimate details about them. You know their likes and dislikes, what brings them joy and what stresses them out, items they’ve been wishing for and products they complain about. On the other…