5 Steps to Create a Product Collection that Sells

5 Steps to Create a Product Collection that Sells

I worked as a regional merchandiser for a major retailer and loved it when they sent the upcoming season’s lookbook that shared the new product collections. It was for employees’ eyes only and explained the inspiration behind each product collection. Their collections were always named after a popular movie, phrase, song, type of person, etc. For…

6 Reasons Businesses Lose Customers

Top 6 Reasons Businesses Lose Customers (& How To Stop It)

  Reducing how many customers you “lose” by just 5% can increase your profits by 75% (source ).   That’s a small improvement that yields big results.    Before you can reduce how many customers you lose each month and year, first determine why you’re losing customers…because you are losing customers.    If you’re lucky,…